Email Design & Build
Engage your prospects with responsive marketing emails
Effective Marketing Emails
How you communicate with your prospects and customers is a direct reflection upon your brand, therefore when sending out marketing emails its important they are designed and built to be robust and display perfectly across the many different email clients on both desktop and mobile devices. Good emails are both visually appealing and have engaging content, our aim is to provide you with a product that adapts to email clients and devices and that has the widest possible reach.
BRAND
Having a perfectly rendered HTML email arrive in your prospects or existing customers inbox maintains the integrity of your brand.
ENGAGEMENT
A well designed email with effective call-to-actions buttons means you are more likely to receive higher click-through-rates and higher overall engagement.
USER EXPERIENCE
As opposed to just mailing out an image to your receipients, using HTML you can give your receipients a much better user experience closer to what they would have on a website.
REUSE YOUR TEMPLATES
When you have a set of email templates you're happy with and have proven to give you good rates of engagement, they can be adapted and re-used for future emails going forward.
HOW WE BUILD EMAILS
PROFESSIONAL DESIGN
We design emails that fit within your brand and maintain a professional image.
RESPONSIVE
We design and build emails that adapt to desktop and mobile devices to give the optium user experience for your recipients.
SEMANTIC CODE
We use semantic HTML code that won't break and cause rendering problems in your recipients inbox.
QUALITY ASSURANCE
Testing is important to ensure any problems are identified and resolved. We use tools such as Litmus to test across popular email clients.
Frequently Asked Questions
As of April 2021 the top 4 email clients with the highest market share as as follows:
Apple iPhone Mail: 38.9%
Gmail: 27.2%
Apple Mail: 11.5%
Outlook: 7.8%
This depends on the particular audience you’re sending out your marketing emails to but research has shown that as of April 2021 43% of emails are being opened and viewed on mobile, comapred with 19.4% on desktop email clients.
Yes and this is a great strategy, we can also assist you with building effective and high converting landing pages. Whenever a user is presented with a specific message or call-to-action, a landing page is the next logical step in the user journey.
Absolutley, with years of experience we are able to advise on your email marketing strategies which includes growing your email lists. We are able to provide ongoing support and assistance to help ensure your email marketing campaigns are being delivered effectivley.
Get in touch with us today to see how we can assist with the design and build of your marketing emails!